“Nostalgia – it’s delicate, but potent. Teddy told me that in Greek, “nostalgia” literally means “the pain from an old wound.” It’s a twinge in your heart far more powerful than memory alone. This device isn’t a spaceship, it’s a time machine. It goes backwards, and forwards… it takes us to a place where we ache to go again. It’s not called the wheel, it’s called the carousel. It let’s us travel the way a child travels – around and around, and back home again, to a place where we know we are loved.”
–Don Draper, transcribed from “Mad Men” The Wheel (2007)
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Tags: Advertising, Caourel, Chromes, Don Draper, James Ryang, Kodachrome, Kodak, Mad Men, Projector, Slide, The Wheel
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